Enjoy, “reinventing the way people buy the world’s best technology products”, is one of those retail startups that is hard to truly pin down; this one can go either way.
In this interview he talks about the very service oriented business Enjoy is building. He compares his “personal commerce” company to the precise/personalised service of Uber.
Enjoy is now available in 8 US cities and wants to break even next year.
After a first round in 2014 for $30 million, Enjoy had a $50 million funding round led by Highland Capital in the summer of 2015. Among the investors are Andreessen Horowitz and KPCB.