The Race Between Flipkart and Amazon is Getting Close


Times of India has gathered some numbers on how Flipkart and Amazon in India are doing:

Amazon has led Flipkart in terms of app downloads throughout the year, but Flipkart is holding on to its leading position in the e-commerce battle, according to data from various tracking platforms. While Amazon led Flipkart in PC visits and mobile web visits, Flipkart, together with subsidiaries Myntra and Jabong, still attracts 25% more traffic than Amazon, according to website tracking firm comScore. Flipkart also continues to lead in cumulative app downloads. […]

​> Paytm and Snapdeal are about a third of Flipkart and Amazon in terms of traffic and downloads.

Flipkart ‘won’ last year’s festive season, selling slightly more than Amazon. (15.5m units at Flipkart vs. Amazon selling 15m units.)

Flipkart also just got a new CEO:

Late in the evening on Jan. 09, Flipkart sprung a surprise by naming Kalyan Krishnamurthy as its CEO. A former top executive at Flipkart’s largest shareholder, Tiger Global, Krishnamurthy joined the Bengaluru-based company just eight months ago.

The non-founder CEO is not only a first for Flipkart but for the young world of India’s online startups in general.

It won’t be the last dramatic change for the Indian online market, with Alibaba most likely coming directly to India itself this year as well.

More on this topic:


  1. […] Mentioned briefly earlier, Kalyan Krishnamurthy is the new CEO of Flipkart, replacing co-founder Binny Bansal. It is not just the second CEO in as many years for Flipkart. This move is also seen by many as Flipkart investor Tiger Global (from which Krishnamurthy is coming) trying to get a tighter grip on Flipkart. […]


  2. […] The Race Between Flipkart and Amazon is Getting Close […]


  3. […] The Race Between Flipkart and Amazon is Getting Close […]


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