Category Rocket Internet

Global Fashion Group as a Big Player With Big Losses

Is that what an IPO candidate looks like? In its annual report for 2016 (PDF), the Global Fashion Group presents itself as a big player with a net merchandise value above €1 billion, but also with huge losses: After parting with Jabong in India (Flipkarts Myntra bought Jabong for $70 million last summer), Zalora in […]

Trouble for Rocket Internet Doesn’t Stop, Kinnevik Sells Half Its Shares. What Now?

The trouble for Rocket Internet just doesn’t stop. Kinnevik, formerly the main investor in Rocket Internet, sold half of its shares yesterday: Kinnevik AB today announced that Kinnevik Internet Lux S.à r.l. (“Kinnevik”) has completed the placement of approximately 10.9 million shares (the “Placing Shares”) in Rocket Internet SE (the “Company”) to institutional investors by […]

With Growing Active Subscribers By 55.6% YoY, Can HelloFresh Win The Meal-Kit Race?

Rocket Internet released today numbers for the first nine months of 2016 for ‘selected companies’ in its portfolio (PDF): HelloFresh grew 121% from 9m 2015 to 9m 2016. It is remarkable that HelloFresh, one of the largest companies in Rocket’s portfolio and candidate for an IPO, still grows faster, in relative as in absolute terms, […]

Rocket Internet

How Low Employee Retention Leads to Rocket Internet Losing Its Supposed Main Adavantage

Speaking of Rocket Internet, Bloomberg recently published a very long in-depth look at Rocket Internet, complete with an interview with Oliver Samwer (obviously intended by Rocket to ease Rocket Internet’s complicated relationship with the public) and, more interestingly, quite a few statements from former employees: An examination of Rocket’s history and current operations—including interviews with […]

Rocket Internet

Why Rocket Internet Is So Hard to Assess (And Why That’s a Problem for Rocket)

Since Rocket Internet went public, every time I am asked to assess the company I usually answer unsatisfyingly that the Berlin based company builder is a haystack where outsiders trying to look in can not know wether or not a needle may be hidden inside, waiting to be found. Going into dozens and dozens of […]

Rocket Internet

Rocket Internet: “We May Never Become Profitable in Our Target Markets”

Rocket Internet announced today that it has applied for admission of its shares to trading on the regulated market (Prime Standard) of the Frankfurt Stock Exchange. This uplisting was promised around a year ago. Press release: Since Rocket Internet’s IPO in October 2014, the Company’s shares were listed on the non-regulated market (Entry Standard) of […]

Rocket Internet’s Growth Days Are Behind It

As we have seen with Global Fashion Group a few days ago, Rocket Internet has presented financial numbers today for the first half of this year that hint at the same two things, which are actually just one: Cutting costs is the name of the game these days. Growth is mainly over. Here is the […]


HelloFresh vs. Amazon Fresh

HelloFresh is starting to work with local retailers for subscription-free meal kits (for trying out the service) and a local pick-up option: Roots will offer individual meal kits — i.e., an obligation-free way to use HelloFresh whenever you want it — as well as an in-store pick-up option for HelloFresh subscribers. According to a release, Roots […]

Rocket Internet

Running out of Time, Rocket Internet Needs an IPO Hit

The Wall Street Journal on Rocket Internet in a rather negative overview on the current state at the Berlin based incubator (paywall): In May, HelloFresh reported first-quarter losses more than tripled, to €27.3 million, despite soaring revenue. It is just one of many deeply unprofitable companies in Rocket’s stable. The company—essentially a publicly traded “incubator” […]

Is the Concept Behind HelloFresh Going to Crack the Online Food Market?

When it comes to food delivery there is one category that is more fascinating than the other two; and mainly so because it sits right in the middle. So, those three categories are: Getting your groceries delivered in the same way you would buy them at your local supermarket. Getting recipes and corresponding ingredients bundled […]