Category Social

How Poshmark Built a Profitable Wholesale Portal on Top of Its Mobile Social Shopping App

Poshmark the mobile social shopping network is in many regards an outlier in the online retail space. Techcrunch reported back in April of this year that Poshmark is cash flow positive: Poshmark, the fashion resale social network, is on track for $100 million in revenue this year, TechCrunch has learned. We hear the company reached […]

Semi-Social Mobile Marketplace Dote Raises $7.2 Mio. Through “Planet of the Apps”

At first glance, Dote doesn’t look like more than just yet another mobile marketplace for fashion brands. So it makes one wonder what exactly investors are seeing in Dote. Techcrunch: There are “brands that don’t want to put their stuff on Amazon because it degrades their brand,” claims founder and CEO Lauren Farleigh. Further, she […]

Anytime: When Amazon Is Building a WeChat-Like Messaging App

So, Amazon‘s mobile app armada is soon maybe going to get some strong-ish reinforcements. AFTV News is reporting that Amazon is working on a new stand-alone messaging app, maybe called Anytime: Amazon has begun surveying customers about a new messaging service to gauge which features are most important to users. It’s unclear how far along […]

MorningSave: How the Former Woot Founders Are Building a New Kind of Shoptech Platform

“We believe in a future where there is no need for middleman retailer geography on the internet”, the former people behind Woot wrote. And while Woot under Amazon is having a hard time, its former founders, while running deals site Meh, have started another project: MorningSave, which they plan to build out into a new […]

What Brands and Retailers Advise on How to Work With Instagram Celebrities

Recently, we have been talking about how Boohoo is working with Instagram celebrities to break into the US market and how Outdoor Voices and Glossier are using social media to build their businesses. So, what are some of the experiences of people working with social media ‘influencers’? Here’s Digiday reporting from its own Glossy Summit, […]

Why Outdoor Voices and Glossier Operate in a Super-Focussed Way

More and more online retailers and especially digital-first brands use social networks like Instagram not just for promoting stuff but as a core part of their business. TechCrunch, reporting from TechCrunch Disrupt NYC 2017: The founders of Glossier and Outdoor Voices, Emily Weiss and Tyler Haney, respectively, spoke at TechCrunch Disrupt in New York today […]

China’s No. 4 Pinduoduo (PDD) Is Already a Social Commerce Giant

China has a new e-commerce startup ‘unicorn’ that is putting social commerce back on the map, in a big way. Pinduoduo, or PDD, raised $100 million in February, bringing the valuation of the company to $1.5 billion. (PDD raised its first round in 2015.) Business of Fashion / Bloomberg has a long portrait of the […]