Category Subscription E-Commerce

An Overview Over the Booming Subscription Box Industry

‚Subscription‘ services are booming. Or, at least, everyone is trying their hand at a version of this. Some reports estimate a total of 2,000 subscription box services in the US. Retail Dive has published a lengthy overview over the different directions this can take and different takes on the potential for subscription boxes and related […]

The Subscription E-Commerce Companies That Get Funding Today

CB Insights in an overview over subscription e-commerce, which sees the number of deals declining while the amount of funding is rising (meaning on average larger deals, in case you were confused there for a second): Startups within the space have also experienced varying levels of success. Although Dollar Shave Club made waves with Unilevers […]

Alibaba’s Lazada Launches the First Real Amazon Prime Competitor With LiveUp

This is very interesting news: Alibaba’s Lazada last week launched LiveUp, a subscription service that combines perks from several different services. Tech in Asia: Lazada announced today the launch of a new membership program in collaboration with its recent acquisition, online grocery delivery service Redmart. The program, called LiveUp, will bring the two companies together […]

Subscribe With Amazon

Subscribe With Amazon: The New Self-Service Marketplace That Will Dominate Subscriptions

Amazon, which compared with other online retailers has had a strong focus on subscriptions for a long while now, may just have launched it’s next future major business. “Subscribe With Amazon” is a new self-service marketplace for (at first) digital subscriptions for (at first) the US market. From the press release: Subscribe with Amazon is […]


How Birchbox Managed Its 2016 Crisis – And Became Profitable

2016 was a hard year for beauty product subscription startup Birchbox. The company had to lay off many people last year and change processes, but according to the company, it payed off and Birchbox became profitable. This is pretty much just PR. Without seeing the numbers, we can’t know what kind of ‘profitable’ we’re talking […]

Rent the Runway, the ‘Netflix for Dresses’, Becomes Profitable Thanks to Fashion Subscriptions

Rent the Runway, after successfully experimenting with adding subscriptions to its fashion model since 2015, has raised another round (Series E) at the end of 2016. Recode: Rent the Runway has closed a new $60 million equity investment led by the mutual fund company Fidelity with additional money from existing investors like Bain Capital Ventures […]

The Subscription E-Commerce Market in the U.S. and Its Service Component

CB Insights recently published an overview over the subscription e-commerce market in the U.S.: Subscription e-commerce as a category has had a rocky history, with funding falling in 2016 but deal count up in Q2’16. Amidst the ups and downs, at least five subscription companies died in 2015, including Beachmint which focused on celebrity-curated products. However, with Unilever’s acquisition of subscription […]