Tag Archives: Boozt

Online Fashion in Europe: How Boozt Positions Itself Against Zalando

Malma, Sweden, based Boozt published its exchange prospectus (139 pages, PDF) with some enthralling strategy insights: Boozt Fashion grew to around €140 million in 2016. With marketing expenses of close to €20 million (14.7% of revenue) , Boozt managed to break even: Shopping cart size is, according to Boozt, 50% above Zalando’s. Retour quotes are […]