Tag Archives: Voice

Diageo and the Winner-Takes-All Aspect for Brands in Voice Commerce

Voice interactions, and with them a meaningful percentage of ‚conversational commerce‘, are going to differ from other means of discovery by one main aspect: The algorithmic answers to the users‘ questions won‘t be lists of options but, in most cases, be one result. One result. That means one spot. Either you‘re in, or you‘re out. […]

Forget Today’s Echo Look, Think Instead About Amazon Fashion in Voice-First in 10 Years

The newest Echo device from Amazon, the Echo Look, is a weird one at first look. But it hints at the range of services voice commerce will enable in the (near) future. Here’s Recode on the new Echo Look: The new version of the popular Echo — this one is being dubbed the Echo Look […]

Amazon Is Becoming the Greatest Threat Google Ever Encountered

Slowly but surely, Amazon turns into the greatest threat Google has ever encountered because Amazon is eating Google’s advertising lunch. It has begun with more and more people using Amazon as the default search engine, the default starting point, for online shopping that entails looking up and comparing products. You know, things one needs a […]

Amazon Echo

From Hotels to Gadgets, Omnipresent Amazon Alexa Will Be the Dominant Voice Platform

Not just a great PR stunt, but also a sign of things to come: The Wynn Las Vegas resort & casino hotel is going to equip all hotel rooms with Amazon Echo devices. From the PR release: Wynn Las Vegas and Amazon announce plans to equip all 4,748 hotel rooms at Wynn Las Vegas with […]